People are Complex

Concept Dev / Creative Direction / Writing

Created with the Visier Solutions and Embedded Marketing teams, and the exceptional animation team at Good Bad Habits

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Hot off of rolling out a top to bottom rebrand, Visier was going to be taking the main stage at HR Tech (the preeminent conference for HR technology providers) and needed comprehensive new explainer videos to promote both their core solution, and a brand new embedded analytics product they were announcing at the conference.

In a space where video content is heavily dominated by overly "techy" styling or generic stock video of happy workers, we wanted develop a unique style that would resonate with the new brand look and feel, stand out, and not distract from a somewhat technical talk track.

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That's pretty much all there is to say. The proof is in the pudding, so take a gander at the video below.

The Videos